Marketing Plan For The Company - 1489 Words

Introduction Lululemon is a company that has based itself around a value proposition of ethical production, healthy living and quality athletic gear designed to encourage and support an active lifestyle (Lululemon, 2014). Unfortunately for the company in the last year it has come under fire for a run of clothing that was far below their standard quality, and was in fact recalled for being too sheer (Peterson, 2013). This incident was exacerbated by CEO Chip Wilson’s comments that effectively blamed the issue on the body types of their customers (Forbes, 2014). This series of events served to isolate the brand from two of its critical strengths, namely the positive, encouraging push towards healthier living and the socially conscious production of high quality goods. In order to address this issue we are focusing our marketing plan on three specific areas: Focusing on emphasizing the realignment of our executive to reflect the values of the corporation, continuing to increase the production of micro-marketed goods, and increasing our client engagement by promoting yoga events in local communities in order to re-establish our position as a healthy, active and body-positive firm. Part A – Environments Consumers/Customers Lululemon is an athletic clothing retailer inspired by yoga and targets women who pursue an active lifestyle. Their clothing line includes garments for yoga, running, as well as athletic accessories. While having relativity higher prices compared to itsShow MoreRelatedMarketing Plan For A Company Essay1286 Words   |  6 PagesIntroduction Your company revolves in a product market, which means you offer goods or services and have to compete with your competitors for customers. The good that your company offers, motherboards, are popular in the electronics industry. Based on the reputation that your company’s product is basically flawless, you already charge a higher price than some of your competitors. Part of what comes with higher priced item, is quality of the item and wonderful customer service. Based on the sizeRead MoreMarketing Plan For A Company3170 Words   |  13 PagesCompany G 1-Year Marketing Plan Student Name: Zachary A Werner Date:7-12-15 â€Æ' Table of Contents Introduction 3 Product Description and Classification 3 Product Support of Mission Statement†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦.†¦.3 Consumer Product Classification 4 Target Market 4 Competitive Situation Analysis 5 Analysis of Competition using Porter’s Five Forces Model 5 SWOT Analysis 6 Strengths and Core Competencies 6 Weaknesses 6 Opportunities 7 Threats 7 Market Objectives 7 Product ObjectiveRead MoreMarketing Plan For A Company Essay4558 Words   |  19 PagesMarketing- The activities of a company associated with buying and selling of product or service .the people associated with marketing department tries their best to get attention of target audience by using slogans, fashionable pacing designs, celebrity endorsements and general media exposure. Marketing includes 4 p’s which play a key role in success of marketing and they are as follows- 1.product- it is 1st p of 4 p’s , so it plays a important role in product market as it can be tangible good orRead MoreMarketing Plan For A Company Essay1601 Words   |  7 PagesMarketing Plan Assignment One The marketing plan for this term will be written for the Company/Brand you have selected. For this assignment, analyze the industry in which your selected Company/Brand operates. For example, Coach operates in the luxury handbag industry. 1 - Using outside sources (cite and reference each source), provide an analysis of the industry. Include specifics on competing brands when possible. Ideas of information to search for: market size/growth rate, industry salesRead MoreMarketing Plan For A Company2380 Words   |  10 PagesMarketing Plan DDJ-F1 From Pioneer BOS: 26712610 Table Of Contents Executive Summary 3 Introduction 4 Situational Analysis 4 Strengths: 4 Weaknesses: 4 Opportunities: 5 Threats: 5 Market Research 6 Marketing Objectives 7 Profit Maximization 7 Increasing Market Share 8 Target Market 8 Marketing Strategies 8 Product: 8 Price: 9 Promotion: 9 Place: 10 Date of Implementation 10 Monitoring Controlling 10 Product 12 Read MoreMarketing Plan For A Company2288 Words   |  10 PagesBrand is one of the most important equities of a company, especially for an IT company. With the rapidly developing of the IT industry, many successful IT company have grown into international companies and got achievement in multiple areas. A well-known brand can give manufacturer a better premium. To customer, the brand also means a permit of a better quality. Because the brand has this character, more and more company has focus on the branding area. In traditional industry like consumer goodsRead MoreMarketing Plan For A Company1249 Words   |  5 PagesWhen I started looking for a company to write my final case study on, I searched deep inside of myself, and asked myself, what exactly is it that I prefer in a company. In addition to that I asked myself, what company in today’s global market is very empathetic to its customers, stakeholders, shareholders and environments. That’s when I choose Amazon.com. You see Amazon.com, is a company with a vision, that states â€Å"to be earths most customer- centric company: to build a place where people can comeRead MoreMarketing Plan For A Company1177 Words   |  5 PagesIntroduction: A company refers a place where a group of people work for achieving or to fulfil a collective goals. For achieve this goals a company need to hard work, follow a strategy, need to think for innovation. In this present world on of the most dynamic, fast changing and fiercely competitive industry is Information Technology. They serves many kinds of product that changing our and our world. I am writing a report about an IT related Company. The Intention of this report is artistic plans in companyRead MoreMarketing Plan For A Company1251 Words   |  6 PagesFor a firm to remain competitive, decisions must be made that will ensure profit and success. If products are not selling well adjustments to these products must be done in a way that improves, reintroduces, adds to or removes products from the market. To ensure successful sales of a product a brand name should be established within the market. Customers must be able to distinguish your product from the competitor’s produ cts. The product must be of high quality and earn the trust of your customersRead MoreMarketing Plan For Noodles And Company Essay1328 Words   |  6 PagesVII. Marketing Plan The location of the planned Noodles and company franchise in Mississauga is a center for multiculturalism and different cuisines, therefore it will be marketed as a restaurant that satisfies tastes from around the globe. Furthermore, as a developing urban center for workers and students, the restaurant will secondarily be marketed as a fast casual restaurant for people looking for a fast, healthy, and cheap meal. The current marketing strategy for Noodles and Company is not

Geography of the Worlds Largest Oil Spills

On April 20, 2010, a large oil spill began in the Gulf of Mexico after an explosion on a British Petroleum (BP) oil drilling rig there called Deepwater Horizon. In the weeks following the oil spill, the news was dominated by depictions of the spill and its growing size as oil continued to leak from an underwater well and pollute the Gulf of Mexicos waters. The spill harmed wildlife, damaged fisheries and severely hurt the overall economy of the Gulf region. The Gulf of Mexico oil spill was not fully contained until late July 2010 and throughout the duration of the spill it was estimated that 53,000 barrels of oil per day were leaked into the Gulf of Mexico. In total almost 5 million barrels of oil were released which makes it the largest accidental oil spill in the worlds history.Oil spills like the one in the Gulf of Mexico are not uncommon and many other oil spills have occurred in the worlds oceans and other waterways in the past. The following is a list of fifteen major oil spills (Gulf of Mexico included) that have taken place around the world. The list is organized by the final amount of oil that entered waterways. 1) Gulf of Mexico/BP Oil Spill †¢ Location: Gulf of Mexico†¢ Year: 2010†¢ Amount of Oil Spilled in Gallons and Liters: 205 million gallons (776 million liters) 2) Ixtoc I Oil Well †¢ Location: Gulf of Mexico†¢ Year: 1979†¢ Amount of Oil Spilled in Gallons and Liters: 140 million gallons (530 million liters) 3) Atlantic Empress†¢ Location: Trinidad and Tobago†¢ Year: 1979†¢ Amount of Oil Spilled in Gallons and Liters: 90 million gallons (340 million liters)4) Fergana Valley†¢ Location: Uzbekistan†¢ Year: 1992†¢ Amount of Oil Spilled in Gallons and Liters: 88 million gallons (333 million liters)5) ABT Summer†¢ Location: 700 nautical miles from Angola (3,900 km)†¢ Year: 1991†¢ Amount of Oil Spilled in Gallons and Liters: 82 million gallons (310 million liters)6) Nowruz Field Platform†¢ Location: Persian Gulf†¢ Year: 1983†¢ Amount of Oil Spilled in Gallons and Liters: 80 million gallons (303 million liters)7) Castillo de Bellver†¢ Location: Saldanha Bay, South Africa†¢ Year: 1983†¢ Amount of Oil Spilled in Gallons and Liters: 79 million gallons (300 million liters)8) Amoco Cadiz†¢ Location: Brittany, France†¢ Year: 1978†¢ Amount of Oil Spilled in Gallons and Liters: 69 million gallons (261 million lite rs)9) MT Haven†¢ Location: Mediterranean Sea near Italy†¢ Year: 1991†¢ Amount of Oil Spilled in Gallons and Liters: 45 million gallons (170 million liters)10) Odyssey†¢ Location: 700 nautical miles (3,900 km) off of Nova Scotia, Canada†¢ Year: 1988†¢ Amount of Oil Spilled in Gallons and Liters: 42 million gallons (159 million liters)11) Sea Star†¢ Location: Gulf of Oman†¢ Year: 1972†¢ Amount of Oil Spilled in Gallons and Liters: 37 million gallons (140 million liters)12) Morris J. Berman†¢ Location: Puerto Rico†¢ Year: 1994†¢ Amount of Oil Spilled in Gallons and Liters: 34 million gallons (129 million liters)13) Irenes Serenade†¢ Location: Navarino Bay, Greece†¢ Year: 1980†¢ Amount of Oil Spilled in Gallons and Liters: 32 million gallons (121 million liters)14) Urquiola†¢ Location: A Coruà ±a, Spain†¢ Year: 1976†¢ Amount of Oil Spilled in Gallons and Liters: 32 million gallons (121 million lit ers)15) Torrey Canyon†¢ Location: Isles of Scilly, United Kingdom†¢ Year: 1967†¢ Amount of Oil Spilled in Gallons and Liters: 31 million gallons (117 million liters)These were some of the largest oil spills to take place around the world. Smaller oil spills that have been equally as damaging have also taken place throughout the late 20th century. For example, the Exxon-Valdez oil spill in 1989 was the largest spill in United States history. It occurred in Prince William Sound, Alaska and spilled around 10.8 million gallons (40.8 million liters) and impacted 1,100 miles (1,609 km) of coast.br/>To learn more about large oil spills visit NOAAs Office of Response and Restoration.References Hoch, Maureen. (2 August 2010). New Estimate Puts Gulf Oil Leak at 205 Million Gallons - The Rundown News Blog - PBS News Hour - PBS. Retrieved from: https://web.archive.org/web/20100805030457/http://www.pbs.org/newshour/rundown/2010/08/new-estimate-puts-oil-leak-at-49-million-barrels.html National Oceanic and Atmospheric Administration. (n.d.). Incident News: 10 Famous Spills. Retrieved from: http://www.incidentnews.gov/famousNational Oceanic and Atmospheric Administration. (2004, September 1). Major Oil Spills - NOAAs Ocean Service Office of Response and Restoration. Retrieved from: http://response.restoration.noaa.gov/index.phpTelegraph. (2010, April 29). Major Oil Spills: The Worst Ecological Disasters - Telegraph. Retrieved from: http://www.telegraph.co.uk/earth/environment/7654043/Major-oil-spills-the-worst-ecological-disasters.htmlWikipedia. (2010, May 10). List of Oil Spills- Wikipedia the Free Encyclopedia. Retrieved from: http://en.wikipedia.org/wiki/List_of_oil_spills

Financial Ratios of a Small Business - 1549 Words

Finance Information Imagine you are a small business owner. Determine the financial ratios that are important to the business. Compare your ratios with those that are important to a manager of a larger corporation. The ratios that would be most important to a business include: the current ratio, debt ratio and the return on assets. The current ratio is comparing the companys ability to pay its short term obligations. In general, the higher the number, the lower the risks that a firm will face from these challenges. This is important to a business, by helping executives to ensure that they have enough liquidity to pay creditors, employees and address other challenges. (Financial Ratios, 2011) The debt ratio is determining the total amounts of outstanding loans that a company owes to creditors. This number analyzes the firms ability to pay these obligations in comparison with its total assets. When this number is high, there are reduced risks of a potential default. For a business, this helps to determine if the company is taking on too much debt. (Financial Ratios, 2011) The return on assets is examining how effective the companys resources are being utilized to generate profits. For managers, this helps them to decide if a particular strategy is allowing the business to maximize its productivity. This is important, in determining if the firm will need to refocus their efforts on other areas in order to increase the total returns. (Financial Ratios, 2011)Show MoreRelatedSmall Business vs. Large Corporation: A Comparison of Financial Ratios1313 Words   |  5 Pages1.Small Business vs. Large Corporation: A Comparison of Financial Ratios Financial ratios are critical when it comes to the determination of not only the performance but also the financial health as well as stability of any given firm. In that regard, as a small business owner, I would utilize a number of ratios to find out how my business is really performing. Some of the ratios I would make use of in this case include the current ratio, debt ratio and net profit margin. According to Baker andRead MoreFinancial Performance And Position Of A Business Using Ratio Analysis1149 Words   |  5 PagesP5. M2. D2.Perform ratio analysis to measure the profitability, liquidity and efficiency of a given organisation.Analyse the performance of a business using suitable ratios.Evaluate the financial performance and position of a business using ratio analysis. Starbucks. The research method will consist of literature and financial data study. The data sources will be: Starbuck annual reports, and expert opinions. Starting from the balance sheet and Income statement of Starbucks will be analyzed. DifferentRead MoreFinancial Statements Are Key Aspects Of Business Operations1037 Words   |  5 Pages Introduction Financial statements are key aspects of business operations. In fact, it is the financial statement that provides management with the information needed to make sound business decisions. Other stakeholders, like investors and creditors, use financial statements to make decisions about whether or not to invest in, loan money to, or do business with a company (Jesswein, 2013). The importance of a financial statement is dictated by the need for certain information, i.e., the overall healthRead MoreWal Mart s Internal Strengths1446 Words   |  6 Pagesgrew rapidly and the fundamental business principles at that time were to provide high-class, brand name commodities at low-prices and to locate stores in small towns. Wal-Mart centered on small-towns first, and then tried to move on large cities. The customers wanted low price stores always and everywhere. The new business representation of Sam Walton’s was different from other traders not only in terms of discount but also he foc used on opening stores in small towns. The reason of doing this caseRead MoreInner-City Paint Corporation (Revised)1152 Words   |  5 PagesPaint Corporation? Objectives To analyze Inner-City Paint Corporations current situation. To determine the companys strengths, weaknesses, opportunities and threats. To make an industry analysis on Inner-City Paint Corporation. To make a financial analysis of the Corporation. To recommend alternatives that will determine the best solution to the given problem. Alternatives 1. Management Improvement - Mr. Walsh should take up management degree. He needs to learn employee empowerment andRead MoreExpanding The Dreamx Coffee Business1527 Words   |  7 PagesCoffee Business The Dreamx coffee business would be expanding one day keeping in view the trend in the area. This paper aims at proposing the desired expansion plan of Dreamx coffee business which is a small scale business. Financial plan: The expansion of a business will be based upon debt financing as all the available sum was used in launch of first branch. Thus, the Dreamx Coffee Parlor business plan has been created mostly by views that are all the basic components of an ideal business planRead MoreStarbucks Standards of Ethics and Compliance1647 Words   |  7 Pagesstandards when it comes to their financial environment. Upholding ethical standards within a business is important if a business wants to become successful and maintains their credibility, Starbucks does not just operate on one ethical standard but eight different ones. They are all different sources that are used for different reason within the company. Starbucks has two specific organization standards they go by that deal with their financial portion of the business. Transportation, manufacturingRead MoreBusiness Plan and Loan Package1412 Words   |  6 PagesSeptember 2011 Introduction Now that the small business idea has become more that just fine print, it is time to put together a loan package that explains the story of the company. There are important questions to answer, demonstrating the company’s ability to correctly make important financial decisions, and detail how the business will pay off the loan. This paper will include the requirements of a loan package, creditor requirements, a ratio analysis, loan justification, and how the companyRead MoreNon Financial Performance Indicators1294 Words   |  6 Pagesanalysts on traditional financial ratio analysis. Does this analysis have any part to play in the modern commercial world, or should companies and analysts focus solely on non-financial performance indicators? Traditional financial ratio analysis is useful as it summarises quite complex accounting information into a relatively small number of key indicators, relating particular figures to one another, and covering profit, liquidity, growth and risk of a company. These financial analyses include: Read MoreMarketing Plan For A Business Plan1268 Words   |  6 Pages1 †Beer is proof that God loves us and wants us to be happy† Benjamin Franklin Sunny Brewing Company is located in Small Town USA. For the purpose of this assignment the following assumptions will be used: ï‚ · The liquor licensing laws allow for onsite consumption as well as distribution. ï‚ · The physical plant location is not geographically bound thus allowing for physical expansion, rather than total relocation, to add square footage for the operation. In this instance the term bound refers to no available

Open Flow Based Server Load Balancing Gone Wild

Open Flow – Based Server Load Balancing Gone Wild Jiujian Ye, Paul Teran and Senthil Alagappan Ranganathan Abstract In today’s high-traffic internet, it is often desirable to have multiple servers representing a single logical destination server to share load. A general configuration consists of multiple servers behind a load-balancer which would determine which server would service a client’s request. Such hardware is expensive, congested, and is a single point of failure. In this paper we implement and evaluate an alternative load-balancing architecture using an OpenFlow switch connected to a NOX controller, which gains flexibility in policy, costs less, and has the potential to be more robust to failure with future generations of switches. However, the simple approach of installing separate rule for each client connection/microflow leads to huge number of rules in switches and heavy load on controller. So controller should exploit switch support for wildcard rules for more scalable solution that directs large aggregates of client traffic to server replicas. We implement these algo rithms on top of NOX OpenFlow controller and evaluate their effectiveness. Introduction There are many scenarios in today’s increasingly cloud-service based internet where a client sends a request to a URL, or logical server, and receives a response from one of potentially many servers acting as the logical server at the address. One example would be a Google web-server: after a client resolvesShow MoreRelatedCloud Computing Security67046 Words   |  269 Pagessecurity challenges becomes crucial to business development. We humbly hope to provide you with both guidance and inspiration to support your business needs while managing new risks. The Cloud Security Alliance has delivered actionable, best practices based on previous versions of this guidance. As we continue to deliver tools to enable businesses to transition to cloud services while mitigating risk, this guidance will act as the compass for our future direction. In v3.0, you will find a collection ofRead MoreCommunication Management Challenges in Construction Project Execution63139 Words   |  253 Pa gesassessed and compared in order to select the best possible project. The financing schemes for the proposed alternatives must also be examined, and the project will be programmed with respect to the timing for its completion and for available cash flows. After the scope of the project is clearly defined, detailed engineering design will provide the blueprint for construction, and the definitive cost estimate will serve as the baseline for cost control. In the procurement and construction stage, theRead MoreCrossing the Chasm76808 Words   |  308 Pagesstumble. Finally, let me close by noting technological changes do not live in isolation but rather come under the influence of changes in surrounding technologies as well. In the early 90s it was the sea change to graphical user interfaces and client-server topologies that created the primary context. As we come to the close of the century it is the complete shift of communications infrastructure to the Internet. These major technology shifts create huge sine waves of change that interact with theRead MoreInstructor Manual37126 Words   |  149 Pagesemphasizing Supply Chain concepts. It is our view that operations management and supply chain management is an integrated topic that spans the traditional Operations Management, Purchasing and Logistics fields. Supply chain management focuses on the flows of material through the network all the way from fourth and third tier supplies all the way out to the final customer. Supply chain management seems to place less emphasis on â€Å"internal† factory operations which has traditionally been a core operationsRead MoreProject Mgmt296381 Words   |  1186 PagesOperations, Strategy: Competing in the 21st Century, First Edition Benton, Purchasing and Supply Chain Management, Second Edition Bowersox, Closs, and Cooper, Supply Chain Logistics Management, Third Edition Brown and Hyer, Managing Projects: A Team-Based Approach, First Edition Burt, Petcavage, and Pinkerton, Supply Management, E ighth Edition Cachon and Terwiesch, Matching Supply with Demand: An Introduction to Operations Management, Second Edition Finch, Interactive Models for Operations and SupplyRead MoreMarketing Management130471 Words   |  522 Pagesquestions 5. Summary 6. Exercises 7. References 1. INTRODUCTION: The apex body in United States of America for the Marketing functions, American Marketing Association (AMA) defines marketing as â€Å"Marketing consists of those activities involved in the flow of goods and services from the point of production to the point of consumption. The AMA has since amended its definition to read as: â€Å"Marketing is an organizational function and a set of processes for creating, communicating, and delivering valueRead MoreExploring Corporate Strategy - Case164366 Words   |  658 Pagesmanagement for business excellence. Sony (A) – a diverse hi-tech multinational responds to change with repeated reorganisations. Arts Council – changes in structu re and responsibilities in funding the arts in the UK. Tetra Pak – success through a project-based organisation structure. Fed-Ex – packaging new business models to deliver competitive advantage. Forestry Commission – from forestry management to service provider: the challenge of managing change. Marks Spencer (A) – can new initiatives and newRead MoreInnovators Dna84615 Words   |  339 Pageswe can improve our creative impact. After surfacing these patterns of action for famous innovative entrepreneurs and executives, we turned our research lens to the less famous but equally capable innovators around the world. We built a survey based on our interviews that taps into the discovery skills of innovative leaders: associating, questioning, observing, networking, and experimenting. To date, we have 100092 00a 001-014 INT r1 go.qxp 5/13/11 9:53 AM Page 4 4 INTRODUCTION Read MoreFundamentals of Hrm263904 Words   |  1056 PagesSocialization Does Not Occur in a Vacuum 185 Individuals Adjust to New Situations in Remarkably Similar Ways 185 A Special OD Case: The Learning Organization 199 Evaluating Training and Development Effectiveness 199 Evaluating Training 199 Performance-Based Evaluation Measures 200 Post-Training Performance Method 200 Pre-Post-Training Performance Method 201 Pre-Post-Training Performance with Control Group Method 201 International Training and Development Issues 201 Cross-Cultural Training 201 DevelopmentRead MoreDeveloping Management Skills404131 Words   |  1617 PagesCommunication 239 The Focus on Accuracy 240 What Is Supportive Communication? 242 Coaching and Counseling 244 Coaching and Counseling Problems 245 Defensiveness and Disconfirmation 246 Principles of Supportive Communication 247 Supportive Communication Is Based on Congruence, Not Incongruence 247 Supportive Communication Is Descriptive, Not Evaluative 248 Supportive Communication Is Problem-oriented, Not Person-oriented 250 Supportive Communication Validates Rather than Invalidates Individuals 251 Supportive

Learning a Foreign Language Free Essays

With the development of the world and the raising level of education, learning a foreign language has become a compulsory subject for every student. At the same time, the problem of learning foreign languages is extremely crucial. Foreign languages are socially demanded especially at the present time when the progress in science and technology has led to an explosion of education and has contributed to an overflow of information. We will write a custom essay sample on Learning a Foreign Language or any similar topic only for you Order Now Foreign languages are needed as the main and most efficient means of information exchange of the people of our planet. A second language can be applied not only to science and technology, and sometimes it also used in people’s daily life. We all know that, whether you travel or business to another country, it will make your trip more relaxed and enjoyable that if you know the local language. Of course, this is just a basic purpose of learning a foreign language. I interviewed one of my friends about this topic, who called Flo and is a native English speaker and have been learning German for four years. I interviewed her about her experiences and viewpoints of learning a foreign language from many aspects, fortunately, I got some now ideas. There are many reasons to learn a foreign language, from studying and working in another country to communicating with foreigners, through travel, emigration and maybe just interest. When I asked Flo what is her purpose of learning German, she said that she had a trip in Germany when she was a child. At that time, she felt that German is a beautiful language, its pronunciation, and the way people speak it were deeply attracted her. So she began to learn German when she was in high school, and now, her major is German Business, so the purpose for her is changed. She said it is different from before when she studied German in high school, she studies German here is for learning the economic situation in Germany and also for looking for a career in Germany after graduation. As can be seen, reasons of learning a foreign language are diverse. Sometimes you began to learn a foreign language just because it sounds good to you when it is spoken, and sometimes the information about the subject you chose s published mainly in a foreign language. Learning that language will make it easier to get the material you need. Learning a foreign language is useful but not easy. Its grammar, pronunciation, writing and vocabulary are always plagued language learners, they are totally different from your mother tongue, so there are a big deal of difficulties have to face for language learners. My interviewee said that the first big d ifficult she met is grammar. German grammar is more complex than English grammar, it has a lot of the old rules need to keep in mind, and it is less flexible than English. Although in some aspects, these two languages are similar, for example, the subordinate clause. But it is still not easy to master German completely for her. What’s more, the pronunciation is also a big problem for Flo. She showed me that in German letters, in addition to the A(a),O(o),U(u) and? , other letters written look not much different from English letters, but the pronunciations are totally different, she always confuse the pronunciation of two languages. Obviously, learning a foreign language is not that easy, we need to learn its grammar, writing, pronunciation and vocabulary, or even need to known about the culture and history of the country that speaks this language. This is the only way to fully grasp a foreign language. When we understand the purpose of learning a foreign language and what difficulties we will face when we study this language, the most important thing next is how to learn a new language. Because as long as you have a correct language learning method, you can quickly, completely and high efficiently master a language without fool’s errands. Flo told me that, at the beginning of learning German, she didn’t know how to learn it, just blind to see some German movies and news on TV, so during that time, her German level of progress is very slow. Though classroom learning, she began to know some correct methods of learning a new language. The best way for her is using the internet resources after classes, as we all know that the resource on the Internet is infinite, most of the time, we can get anything we want from the Internet, especially for language study, we can find some language learning audios, videos, articles and even online courses. So making good use of network resources have a negligible effect on people when they are studying a foreign language. And we cannot ignore that, at the same time, the way to learn a language is to practice speaking it as often as possible. Language is diverse. In people’s day-to-day conversation, we prefer to speak informal language with some slangs, it makes people communicate simple and not binding. Language is a collective human creation, reflecting human nature, how we conceptualize reality, how we relate to one another. Said by STEVEN PINKER, the author of The Language Instinct. Language is for the exchange of ideas, for the communication, so language is the most crucial tool for people to communicate, but only one language is not enough, form my point of view, learning a foreign language is necessary if you want to know more about the world. As long as you want to learn a new language, learning foreign languages should be fun. 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Value of Friendship free essay sample

Everyone places value on something for very different reasons. The most significant thing is what our values are and the importance we give to those values. So many things that we think have so much value, really have transient value, and we overlook the things of true and lasting importance. We should always place great value on what is real and genuine. Mostly everyone places great value on life. So what’s the value of life? I believe the value of life consists of many qualities. To me, the main value of life is friendship. Friendships bond the world together by the tie of promises and morality between people. It causes the world to connect in so many diverse ways it is unbelievable. For example, long lasting friendships can be created by just meeting in a coffee shop or at a grocery store. The connection with another can give you the ability to see yourself as others see you, and only then you would know how exceptionally special you are. Life is filled and fortified with friendships, from the first friendships with your parents and family, to your childhood friends, and even teachers. The meaningful outcome of friendship made me realize different goals in my life and profoundly shaped me into who I am today. There’s always that one friend that surpasses every other person you’ve ever met in your life. The person who has constantly believed in you with all their heart and soul. The one who can lift your spirits by just saying a few simple words and being there through tenacious struggles that life hurls at you. Typically, that one friend is called your best friend. I would say I have the greatest friend of all time. I know its cliche, but she’s the one person that has made the biggest difference in my life. She’s the person that gave me a whole new outlook on life which caused me to make wise decisions for myself and not others. The effect of my best friend has led me to meaningful aspirations and the ambition to always be the best I can be without losing who I am. So basically, this implicates how friendships benefit the world and creates a humbling connection that bonds people together and can sometimes make you reevaluate life. I believe friends can change who you are for the better, whether negatively or positively, the people you surround yourself with have an evocative influence on where your life takes you. A friend can be one of the most goal aspiring and motivational person that encourages you to be a better person. My best friend now, impacted my life in such a positive way that I chose to change who I am. Specifically, I believe my best friend got me to where I am today. I was a hopeless person that was indecisive of whether to do bad actions or to lose my former friend that never really cared about the true meaning of our friendship. My former friend, which I surrounded myself with was known for the bad habit of shoplifting and theft. I’ve known this girl ever since the third grade and I was great friends with her ever since the incident. Knowing right from wrong, I made the most idiotic and regretful decision of my life, I chose to go in the wrong direction by choosing not to lose her as a friend, and to shoplift. During my friendship with my former friend, our â€Å"hanging out† consisted of going to the mall to rip the tags off items and stuff them in our purses until our purses were too full to fit anything else. The adrenaline of walking through the exits of a store without getting caught really gave my former friend and I a rush. This addicting, yet horrible habit, got the best of me and led me to getting caught at a local store. I had to call my parents and pay a shoplifting fine of $250. Unfortunately, by associating myself with shoplifting, I destroyed my life because of my actions. I’m not putting all the blame on my former friend because, it was my choice to shoplift and I made the decision that led to the outcome of my stupendous actions. I take all the blame for the brainless choices I made. It was my fault that I surrounded myself with a negative person most of my life. One of the worse things was that my family and former friends at school, assumed I was going to steal their things and they kept my mistake in the back of their mind for years. I was left trying to find a way for my family and friends at school to put their trust in me and realize I transformed into a whole different person and I’ve honestly never felt better. Although, the incident led to everyone losing trust in me, the only person who still believed in me was my best friend of four years. She was the only person that still had faith in me and was there for me when no one else was. She was always my number one supporter and ally. My best friend has literally made the biggest difference in my life. I owe it all to her that I’ve developed into a person with goals and ambitions to always improve as a person. I wouldn’t be who I am today if I didn’t have my best friend. I realized that by stepping away from pessimistic people and bad actions, I have become a more structured and overall better person. I honestly believe the greatest thing in life is friendship. The moral importance of friendship is that you bond and connect with other people and that kind of relationship can make an enormous impact on your life. Although, it’s rare to find a friendship that is long lasting, life changing, and true, that doesn’t mean that it won’t be meaningful or genuine. One of my favorite quotes is To the world you are someone, but to someone you are the world. By a random woman named Lisa. This quote really explains how friendship and love isn’t just one sided. We are all important and we all deserve the gift of a true friend that loves you for who you are and brings out the very best of you. We always see the worst in ourselves, that’s why we need someone to prove us wrong. Friendship is the value of life.

Genocide and Americans Actions Essay Example For Students

Genocide and Americans Actions Essay Opinion 1: Lead the World in the Fight to Stop Genocide Military: According to the Genocide Convention signed and put into effect by the U.N December 9. 1948. Anyone committing genocide, whether constitutionally responsible rulers, public officials, or private individuals will be punished. Genocide is defined as the killing of members in a group, causing serious bodily or mental harm, imposing measures intended to prevent birth, or forcibly transferring children of that group to another group. This is exactly what is taking place in Darfur, Sudan. The United Nations High Commissioner for Refugees estimates as many as 50,000 people have been killed and about 1 million internally relocated. In addition roughly 170,000 refugees have fled to eastern Chad. These actions led to Secretary of State Colin Powell along with President Bush to officially declare the crisis a genocide. The U.N still has not recognized the crimes committed in Darfur as a Genocide. However in September 2004 the Security Council passed Resolution 1564 which threatens sanction against the Sudanese government if it does not stop attacks by the Arab Sudanese militias on black Sudanese villagers in the Darfur region. Sudanese officials have largely dismissed it, accusing the United States, for example of trying to overthrow an Arab government. They obviously dont fear that sanction on their oil exports of some 320,000 barrels per day that will be imposed. This shows Sudanese resolve, they are willing to forfeit the economic status in order to eliminate these African tribes. As the worlds last superpower we have an obligation to protect those nearing extinction using any means necessary. We have proven political and economic force is useless, now it is time for physical military force to step in. We have made a promise to end genocide, now is the time to act. We have an obligation to use our forces in order to protect these refuges at easy. .